Christian Köster Förderpreis

Deutsche Werbefilmakadamie

Regulations & Submission


  • The Christian Köster New Talent Award is awarded to the best unrealized film idea.
  • The submission phase begins on July 3rd and ends on August 26th, 2024.
  • Any aspiring creatives with a particular talent for directing can submit their film idea for a commercial, social spot, music video, branded short, documentary, webisodes, or any independent film concept for the Christian Köster New Talent Award.
  • The top 10 will be nominated and invited to a live pitch in Hamburg (in the "Pferdestall").
  • Each nominee will have 7 minutes to persuade the independent expert jury of their idea.
  • The winner will receive €20,000 to realize their concept in collaboration with the German Advertising Film Academy.

Who can submit?

Aspiring creatives in the field of directing.

Entitled to participate are individuals as well as teams.

Please note: Each individual is allowed a maximum of two participations in the Christian Köster New Talent Award​ LIVE PITCH!​

"Am I considered a creative emerging talent?"

Yes, if you have less than 1 year of professional experience and/or have completed no more than 3 commissioned projects as a director.

What should I submit?

Present your idea clearly in a PDF. Keep in mind: Sometimes less is more! If you'd like to include an explanatory video, please send us a link. Each participant is allowed a maximum of 3 ideas.

Additional information:

How much does a submission cost?

The application and participation in the Christian Köster New Talent Award are free of charge!

Travel expenses

Unfortunately, travel costs cannot be covered.

Any remaining questions?

Absolutely, don't hesitate to reach out to us directly. We're excited to hear from you.