Christian Köster Förderpreis

Deutsche Werbefilmakadamie

Christian Köster New Talent Award 2025

Lisa Mausbach wins the Live Pitch in Hamburg with “A Thousand Complicated Ways”!

This year’s Christian Köster Award goes to Lisa Mausbach for her concept “A Thousand Complicated Ways” – a 45-second, humorously ironic spec spot about the absurd lengths we go to when asking for forgiveness.

With her sharp concept and clear directorial vision, Lisa impressed the live jury of industry professionals during the pitch event in Hamburg on October 15, 2025.

The award, presented by the German Advertising Film Academy, includes a €20,000 production budget and €15,000 in media value sponsored by Weischer.Cinema. In addition, Lisa receives a one-year DRCT membership and mentoring support.

She now has six months to complete her film, which will premiere at the German Advertising Film Awards 2026.

Honor for Tony Petersen

As part of the ceremony, Tony Petersen — renowned film producer and long-standing member of the industry — was honored as an Honorary Member of the German Advertising Film Academy.

In heartfelt and personal speeches, Myriam Zschage, his successor at the Produktionsallianz Werbung, and Michael Duttenhöfer (TPF) paid tribute to Tony Petersen’s outstanding commitment and lasting contributions to the German advertising film industry.

Meet our nominees & jurys

Information

In addition to providing a public forum, we aim to offer aspiring talents an opportunity to bring their own projects to life. Career changers are explicitly encouraged and welcomed.

Our aim is to enable every individual to present themselves as a director with a concept. All nominees will be invited to showcase their concept to both an audience and our independent panel of experts in Hamburg. The nomination and invitation to present your project vision represent a significant opportunity to establish new contacts and find potential project partners. This is a rare opportunity to connect with such a multitude of like minded professionals.

The winner of the Christian Köster New Talent Award will receive €20,000 for the realization of their own film idea! Additionally, the winner will receive support and advice from established industry professionals, members of the German Advertising Film Academy, throughout the production process.

ON TOP:
Our partner Weischer.Cinema supports the award winner with a cinema distribution of the produced spot worth €15,000!

Connect with us:
Follow the Werbefilmakademie on Instagram for updates and behind-the-scenes insights: @werbefilmakademie

Partnership

DRCT, the German Directors’ Association for Commercials and Branded Content, awards the winner of the CKF 2025 a free DRCT annual membership and an exclusive mentoring opportunity

Sponsors